As reported by Microsoft’s Work Trend Index, the average employee is hit with over 250 messages a day—emails, chat pings, calendar invites. It’s no wonder they’re tuning out. That’s where micro-video for internal communication comes in. Short, personal, and easy to consume, these bite-sized videos help your team skip the clutter and actually hear what matters.
Quick facts from Microsoft’s Work Trend Index:
- Workers receive 117 emails a day on average.
- They also get 153 Teams or Slack messages.
- Nearly half of employees feel burned out by the volume of communication alone.
That’s not just information overload—it’s communication fatigue. Important messages get lost, misunderstood, or skipped entirely. If you’re in HR, comms, or marketing, that means your message may not be landing at all.
The Fix: Micro-Video Messaging with a platform like Qbrick.
Here’s why micro-video messaging is a game-changer:
1. Efficient and Digestible
One clear video can replace a messy 10-message thread or a long document. Employees get the point quickly, even when context is complex.
2. More Human
Seeing someone’s face, hearing their tone, or watching them explain something—even via screen share—adds empathy and credibility. It reduces misunderstandings and fosters connection.
3. Asynchronous by Design
Micro-videos respect the user’s time. Watch it now, or later—it fits into your flow, not the other way around.
4. Storytelling, Not Broadcasting
Use these messages to tell mini-stories: share wins, outline goals, clarify strategy, or recognize someone’s contribution. Employees remember stories far better than bullet points.
5. Mobile-First & Creator-Driven
Modern platforms allow anyone—from managers to interns—to record and share polished videos with a few clicks. Authenticity > Perfection.
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Great use cases
- Manager check-ins
- Leadership updates after big decisions
- Peer-to-peer recognition
- Product and feature updates
- Onboarding “hello” messages
- Internal event invites
The bottom line
Micro-video brings clarity, personality, and human touch back to workplace communication. It’s a powerful way to cut through the digital noise—and connect with people meaningfully, quickly, and at scale.
