Södertälje kommun has now initiated an exciting interactive video project together with Qbrick.
The project covers the competition ”Årets byggnadsverk och renovering 2019” where citizens can vote for their favourite nominee. To increase viewer engagement the videos were equipped with interactive elements.
In this case clickable buttons within the player were used, guiding the viewer to watch or read more about certain details regarding these buildings. The interactive elements enables the viewer to open up and control the video further.
“Qbrick offered an exciting solution for new efficient digital communication. By working with clickable elements in the player window we’re hoping to create engagement and interest from our target groups” says Dagh Sandström, communications at Södertälje kommun.
If you have further questions regarding interactive video, feel free to contact us at +46 8 459 90 00 – and we’ll tell you more.